Privacy Policy

I Do (planwithido.com) is a wedding planner for couples, with Abigail (our AI planning assistant), wedding websites, RSVPs, registry, a wedding shop and printed stationery. It is operated by Metelyk LLC (“I Do,” “we”). For the information in your account, and for how our own website is measured, we decide how the information is used. For information about wedding guests that a couple adds or collects, the couple decides, and I Do handles it on their behalf (see “Information about wedding guests”). Questions about this policy: alan@themetelyk.com.

• Account information: your email address, a securely hashed password (we never see your password), the names you give us, the people you invite to plan with you, and when your account was created.
• Wedding and planning information: wedding date, location, guest count, budget, onboarding answers, tasks, notes, costs, schedule, vendors, venues, vision boards and anything else you add to your plan.
• How you found us: your answer to “How did you hear about us?” if you give one, and how you first arrived at I Do (the referring website, the page you landed on, campaign tags in the link, and whether the link carried an advertising click identifier, without its value). We keep this with your account.
• Approximate location at sign-up: the city, region and country our hosting provider (Cloudflare) derives from your IP address when you sign up. We keep the location, not the IP address.
• Conversations with Abigail: what you ask Abigail and what she answers, including any details from your plan or guest list that the conversation uses. If you try Abigail during sign-up, your answers so far are used to write that preview, and we log your IP address for 30 days to limit how often it can be used.
• Your wedding website and photos: the content and photos you publish, which are public at your website’s address once you publish it.
• Purchases: what you bought (the Planner, an Abigail Pro subscription, stationery), its status, and the identifiers our payment processor assigns. For stationery, the contact details, shipping address and recipient addresses the order needs. Card details go directly to Stripe; we never see or store your full card number.
• Emails and support: emails we send you and whether they were delivered or bounced, which messages you have read in your I Do inbox, your email preferences, and messages you send us.
• Usage information: how I Do is used, described under “Cookies and similar technologies”. When you are signed in, our servers also record which features you use with your account (for example Abigail requests and purchases) to run and improve I Do.

Couples use I Do to manage their guests: names, households, email addresses, phone numbers, mailing addresses, RSVPs, meal choices, dietary notes and other answers, wedding party roles and seating. Guests can also send information themselves: RSVPs and answers on a couple’s website, contact details through a couple’s guest information form, and their name and an optional message when they mark a registry gift as given.

We handle this information for the couple, to provide the features they use, and we do not use it to market to guests. We don’t send guests email: reminders and messages go from the couple’s own phone or email. If a couple orders printed stationery, the recipients’ names and addresses go to our printing and mailing partners to make and send it. If you are a guest and want your information changed or removed, ask the couple, or contact us and we will help.

To prevent abuse, we log the IP address of requests that look up or send an RSVP, send a guest information form or record a registry gift, and delete that log after 30 days. We also keep the IP address with each RSVP submission for 90 days, then remove it; the RSVP itself stays.

• To provide I Do: your account, your plan, Abigail, your wedding website, RSVPs, registry, purchases and stationery orders.
• To communicate with you: account and service emails, and occasional planning tips, product news and offers from our team, which you can unsubscribe from in any of those emails. If you are in the European Economic Area, the United Kingdom or Switzerland, we send tips and offers only if you opt in, at sign-up or in your email settings.
• To support you and keep I Do secure: authorized members of our team can access your account, including your plan and guest list, to help when you ask, investigate problems and prevent abuse. They may also read Abigail conversations to fix problems and improve her; the copies kept for this are deleted after 90 days.
• To understand and improve I Do: usage measurement, which channels bring couples to I Do, and aggregated or de-identified information for research and product development.
• To meet legal obligations, such as tax and accounting records for purchases.

If you are in the European Economic Area, the United Kingdom or Switzerland: we rely on our contract with you to provide I Do; on our legitimate interests to secure, measure, improve and promote it and to understand how couples find us; on your consent for optional analytics cookies and advertising measurement; and on legal obligations where they apply.

We do not sell personal information. We share it only with providers that run I Do for us, each for its own task:

• Supabase: database, sign-in and file storage.
• Cloudflare: hosting; every request passes through it.
• Stripe: payments.
• Anthropic: the AI models behind Abigail. What you send Abigail, and the parts of your plan or guest list a conversation uses, are processed by Anthropic, which does not use them to train its models.
• Serper: web and image searches Abigail runs for you (the search terms, such as a venue type and city).
• Resend: sending email.
• PostHog: usage measurement (see below).
• Meta: advertising measurement, only where it is on (see below).
• Printing and mailing partners: to print and send stationery you order.
• Spotify, and mapping and routing services: songs couples add to their websites, and travel times between places in a plan.
• Retailers: registry and Wedding Shop links take you to online stores. Some links earn I Do a commission, and the store then knows you arrived from I Do. What you do there is governed by the store’s own policy. Cash gifts go directly between guests and couples through the payment app the couple chooses; I Do does not process them.

We may also disclose information when the law requires it, to protect people or I Do, or as part of a merger or sale of the business, in which case this policy continues to apply to it.

Cookies and browser storage are small pieces of information a website keeps in your browser. This is how I Do’s own pages, such as our home page, sign-up page and the I Do app, use them and the measurement around them. Couples’ wedding websites work differently; see “Wedding websites” below.

• Needed to run I Do: cookies that keep you signed in, and remembering your privacy choices in your browser.
• Measurement without cookies, on unless you turn it off: we count how I Do is used without storing anything in your browser. PostHog records which pages are visited and steps such as signing up, which campaign tags a link carried, and technical details such as browser, device type and approximate location. PostHog derives the location from your IP address and does not keep the address. If a link carried an advertising click identifier (such as a Facebook or Google click id), we record only that one was there, not its value, unless advertising measurement is on. Outside the regions named below, clicks and where on a page people click (heatmaps) are counted too; on pages that can show personal information, such as sign-up and the I Do app, clicks are recorded without the words on the page. You can turn this off under Privacy choices.
• Analytics cookies, optional: PostHog keeps a cookie and browser storage so it can recognise your browser across visits, and we store how you first arrived at I Do (the referring website and any campaign tags in the link). With this on, PostHog may also record how our public pages, such as the home page, were used (session recording), with anything typed into form fields hidden. We never record sessions on sign-up or sign-in pages, in the I Do app, or on wedding websites. When you sign up or sign in with this on, your usage in this browser is linked to your account.
• Advertising measurement, optional: the Meta Pixel. It sets a cookie and tells Meta which of our pages were visited and when someone signs up, so we can measure our own advertising. Meta’s use of this information is governed by Meta’s own privacy policy. We do not use it on wedding websites.

When the optional ones are on: if you are in the European Economic Area, the United Kingdom or Switzerland, or we cannot tell where you are, they stay off until you turn them on, and so do click and heatmap measurement. Until then, signing up or in does not link your earlier visits to your account. Elsewhere they are on, and you can turn either off at any time. We treat a Global Privacy Control signal from your browser as a request to turn off advertising measurement.

Changing your mind: use Privacy choices at the bottom of our pages or in your profile. Turning something off removes what it stored for I Do in this browser. You can also block or delete cookies and site data in your browser’s settings; if you block them, signing in to I Do may not work.

Couples can publish a wedding website with I Do, at planwithido.com/weddings/, and send their guests a form to share their details. If you visit one as a guest:

• No advertising tracking or session recording: we do not use the Meta Pixel or PostHog session recording on wedding websites.
• Analytics: we count page views and a few actions, such as starting or sending an RSVP, choosing a gift and playing music, to understand how wedding websites are used. Outside the regions named below, clicks on links and buttons are counted too. These records include the page address and technical details such as browser, device type and approximate location derived from your IP address. When something is clicked, the words on the page are not collected with it.
• If you are in the European Economic Area, the United Kingdom or Switzerland, or we cannot tell where you are: we do not store anything in your browser for analytics on wedding websites. Each visit is counted on its own, without cookies or browser storage.
• Elsewhere: PostHog uses a cookie and browser storage on wedding websites as described under “Cookies and similar technologies,” and we store how you first arrived.
• Music: nothing plays until you choose to play it. Background music is served by I Do and does not involve any other company. A song from Spotify is shown in Spotify’s own player, loaded from Spotify’s servers. In the European Economic Area, the United Kingdom and Switzerland, and wherever we cannot tell where you are, the page shows the song’s name and a play button instead, and loads Spotify’s player only after you tap play; your browser then remembers that choice, so you aren’t asked again. Elsewhere, Spotify’s player loads with the page. Once it loads, Spotify receives information from your browser, such as your IP address and details about your device and browser, and may set its own cookies, whether or not you play the song. Spotify’s use of that information is governed by Spotify’s Privacy Policy, not this policy. You can also use the “Open in Spotify” link to listen on Spotify directly.
• Gifts: if you leave a couple’s registry to buy a gift, your browser remembers which gift for the rest of that visit, so the site can ask whether you bought it.

You can block or delete cookies and site data in your browser’s settings. Wedding websites work without them, though a Spotify player may not work as expected.

• Your account, plan, guest list, website and photos: until you delete them or your account. Deleting your account removes your account and planning data, your guest list and the files you uploaded. If you share your plan with a partner, the plan stays for them.
• Paid stationery orders: a purchase is a business record, so deleting your account doesn’t delete it. We keep the order, and the recipients, addresses, design and files needed to finish it and to handle reprints, refunds and payment disputes. Once that need has passed we delete those delivery details and keep only the financial record (what was bought, amounts, taxes, refunds and payment references, and your name, email and the region it shipped to) for as long as accounting and tax rules require. Nobody but our team can see these records.
• IP addresses logged to prevent abuse: 30 days, or 90 days for RSVP submissions. Longer only while an investigation of fraud or abuse, a dispute or a legal obligation needs a specific one.
• Copies of Abigail conversations kept for review: 90 days.
• Payment records: Stripe keeps them as payment and tax rules require. Deleting your account cancels any subscription going forward but does not by itself refund past charges; contact us if you think a refund is warranted.
• Usage records in PostHog are not deleted automatically when you delete your account. Ask us and we will delete those linked to you.
• Backups made by our database provider expire on its schedule.

I Do and its providers operate mainly in the United States, so your information is processed there, and some providers may also process it in other countries where they operate.

• Measurement, analytics and advertising: turn any of them on or off at any time. Open privacy choices
• Emails: unsubscribe from tips, news and offers with the link in those emails, or change them in your email settings. Account and service emails continue while you have an account.
• Update or delete: update your details in your profile, and delete your account from Account Settings.
• Access, correction, deletion and a copy of your information: email alan@themetelyk.com. We aim to respond within 30 days. In the European Economic Area, the United Kingdom and Switzerland you can also object to or restrict how we use your information, withdraw consent at any time, and complain to your data protection authority.

We use encrypted connections for all data in transit, our database provider’s authentication security, and access rules that keep each couple’s data readable only by that couple and the authorized team members described above.

No system is perfectly secure. We encourage you to use a strong, unique password and to contact us immediately at alan@themetelyk.com if you suspect unauthorized access to your account.

I Do accounts are for adults. I Do is not directed at children under 13, and we do not knowingly collect their personal information except as part of a couple’s guest list. If you believe a child has given us personal information, please contact us so we can remove it.

We will update this policy as I Do changes. When we make material changes, we will tell you by email or in the app and update the “Last updated” date at the top of this page. Where the law requires your consent to a change, we will ask for it.

If you have any questions about this Privacy Policy or how we handle your data, please contact us at alan@themetelyk.com, or write to Metelyk LLC, 2 Oak Creek Dr Apt 1208, Buffalo Grove, IL 60089-3744.